The rise of deepfake technology is causing ripples of concern, especially as Bollywood celebrities find themselves unwitting participants in its manipulations. Addressing this concerning trend during the promotions of their upcoming film Teri Baaton Mein Aisa Uljha Jiya, Shahid Kapoor and Kriti Sanon shared their thoughts on the matter.
Kriti expressed her apprehension, highlighting the numerous morphed videos that have surfaced and the rapid progress in AI technology. She told India Today, “It is concerning and there are several morphed ones that came out. But there are also AI-generated news anchors which means that we are moving forward really fast. So, an AI partner is possible in coming years.”
Photograph: Kind courtesy Shahid Kapoor and Kriti Sanon /Instagram
In agreement, Shahid Kapoor delved deeper into the societal implications and said, “Human beings are themselves the problem. They have done this to the world. We are pushing the blame on AI. We are used to not living in reality. We keep projecting something else on social media that is not a reality and keep comparing reality with what we see on social media and then leads one into depression. That is the truth. Simulation ho chuka hain and we are looking for an alternate reality. That is what AI is and it is something as fundamental as a relationship. There is a difference between man-made and god created. This is there in this film, shown in a subtle way.”
Talking about the film, Teri Baaton Mein Aisa Uljha Jiya, Shahid kapoor and Kriti essay the roles of a robotic expert and a robot, respectively. With veteran actors Dharmendra and Dimple Kapadia also part of the cast, anticipation runs high for the film’s release on February 9, 2024.
